Excitation Privacy Notice

Information You Choose to Provide

Excitation does not require a user account. In ordinary use, you can install and use the extension without registering your name or email address.

You may still provide information in a few situations:

• Support or feedback: if you email us or submit a request, we receive the contact details, message text, and files you choose to include.
• Extension settings: if you enter an email address, access key, display preference, feature setting, or similar option, the extension may store that setting to provide the requested feature.

Information Processed During Use

When the extension is installed, enabled, and active on a supported page, it may process information needed to interpret the page and operate its features. This can include page layout, visible publication text, source and citation context, changes to page content, and general interaction or usage signals.

Excitation may also process routine technical and operational information such as browser and device environment, language and time-zone settings, IP address, diagnostic logs, error reports, performance measurements, and security-related records.

These descriptions are intentionally broad because the exact data needed can vary by page, browser state, enabled feature, and product version. The purpose is to make the extension accurate and reliable, not to collect unrelated information.

Browser Storage and Local Caches

Some information is kept in your browser. This may include preferences, cached journal data, ranking lookups, feature settings, and other values used to avoid repeated work and keep the extension responsive. Depending on the feature, this storage may use Chrome storage APIs, IndexedDB, or local storage.

Some Chrome-stored settings may sync through your browser profile if Chrome sync is enabled. Information that is otherwise local may be sent to cloud systems when you use features that require cloud processing or when diagnostic, analytics, accuracy-improvement, or model-improvement functions are enabled.

AI, Machine Learning, and Accuracy Improvement

Excitation may use machine learning and AI-assisted processing to improve product behavior. These systems may help with tasks such as publication-source detection, journal matching, ranking accuracy, abstract-related features, quality evaluation, personalization, and product refinement.

Usage data, page-related signals, and behavioral information collected through the extension may be used to train, test, evaluate, or improve Excitation's proprietary models. Because the extension works with pages you choose to view, that information may sometimes include personal information or sensitive material that appears on the page.

If you do not want your information used for model improvement, use any available extension setting for that preference or contact [email protected].

AI-assisted outputs are generated automatically and may be wrong, incomplete, stale, or misleading. They should not be relied on as professional, legal, medical, financial, academic, or other expert advice.

Sensitive Information and Access Safeguards

Excitation is not intended to collect sensitive records for their own sake. However, sensitive content may be processed incidentally when you use the extension on a page where that content is visible. Examples may include names, email addresses, account details, health-related text, identification numbers, workplace or school information, or similar content.

Where legally required, we will provide any required notice or request any required consent before processing sensitive information.

Cloud systems use access controls, authentication, logging, and provider security safeguards to limit who can work with stored information. Human review is limited to operational needs such as support, debugging, security, and service improvement. Review workflows are designed to reduce unnecessary exposure of personal information, including filtering or redaction where practical.

Reasons Information May Be Used

Information may be used to:

• Provide the extension and connected cloud features.
• Identify publications, journals, sources, citations, abstracts, and ranking data more accurately.
• Improve product quality, model performance, matching logic, and feature behavior.
• Personalize settings or feature behavior based on your choices and usage.
• Measure reliability, debug errors, investigate crashes, and maintain performance.
• Protect the extension, users, and systems from fraud, abuse, security incidents, or unlawful activity.
• Comply with legal obligations, respond to valid legal process, and protect rights, safety, privacy, and property.
• Enforce applicable terms, policies, and agreements.

When Information May Be Shared

We may disclose personal information in the situations below:

• Infrastructure and operations: service providers may process information for hosting, cloud infrastructure, analytics, diagnostics, storage, security, support, and similar operational needs. They are permitted to use the information only to provide services to us and must follow applicable legal and contractual requirements.
• Legal, safety, and enforcement needs: information may be disclosed when we believe it is necessary to comply with law, respond to court orders or lawful requests, cooperate with investigations, prevent fraud or security harm, protect rights or safety, enforce terms, or defend legal claims.
• Business changes: information may be reviewed or transferred in connection with a merger, financing, acquisition, restructuring, bankruptcy, sale of assets, or similar corporate transaction.
• Related entities: if Excitation is operated with affiliates or entities under common ownership or control, information may be shared with them subject to this notice.
• Your instruction: information may be shared when you request it, authorize it, or use a feature that sends information to someone else.

At present, Excitation does not sell personal information or use it to target advertising based on your activity across unrelated websites or services.

Location of Processing and Retention

Some processing happens on your device. Cloud processing and storage described in this notice use infrastructure in the United States, including AWS-hosted systems. If you use Excitation outside the United States, information may be transferred to and handled in the United States or other locations where relevant service providers operate.

Personal information is kept for as long as reasonably needed for the purposes described in this notice, including providing the extension, improving accuracy, training or improving models, maintaining security, meeting legal obligations, resolving disputes, and enforcing agreements.

Your Controls and Requests

Extension settings may allow you to turn off data collection, cloud-supported features, or AI-assisted features. Disabling those settings may make parts of the product unavailable or less accurate.

Depending on where you live, privacy law may let you request access to personal information, deletion, correction, a portable copy, restriction of processing, objection to processing, or withdrawal of consent where consent is the legal basis. Local law may also let you complain to a data protection authority.

To make a privacy request, email [email protected]. Someone legally permitted to act for you may also contact us where the law allows. We may ask for information needed to verify the request. If a request is denied, you may appeal by replying to the same email address. Excitation will not discriminate against you for exercising privacy rights available under applicable law.

California Notice

If California privacy law applies to your use of Excitation, you may be able to ask what personal information we have about you, request a copy, ask that it be corrected or deleted, or ask that certain sensitive information be limited to legally permitted uses. You may also have opt-out rights if a business sells personal information or uses it for certain advertising. Excitation does not currently sell personal information, and it does not use personal information for targeted advertising across unrelated websites or services. If that practice changes, we will provide the notices and controls required by California law.

For California-law reporting purposes, the personal information associated with Excitation may fall into categories such as:

• Technical identifiers and network signals, including IP address, browser environment, device-related signals, and extension configuration details.
• Product-use and diagnostics records, including feature activity, settings, logs, crash information, performance information, and security records.
• Google Scholar page context processed by the extension, including visible publication titles, author/source text, citation context, journal names, abstract-related text, and page structure needed to provide extension features.
• Support and preference information, including optional email address, access key, messages you send us, attachments, and display or feature preferences.
• Product-generated conclusions, such as journal-match candidates, ranking-related results, model outputs, or quality signals derived from use of the extension.
• Sensitive information, only when it appears in page content processed while the extension is active or in material you send to us.

California residents can send requests to [email protected]. We respond within the period required by California law, including any permitted extension. A person legally allowed to act for you may submit a request if the request includes the verification required by law. Excitation does not provide personal information to outside parties for their independent direct marketing.

Rights in Other U.S. States

Several U.S. state privacy laws provide rights to see, correct, delete, or receive a copy of personal information. Some also allow residents to object to targeted advertising, sale of personal information, or automated decision systems that have important legal or practical consequences.

To exercise a right available in your state, email [email protected].

Use on Regulated or Sensitive Pages

Some laws restrict the use of tools that inspect page content, monitor activity, or process information from regulated systems. Use Excitation only on pages where you are allowed to enable that processing. If a page contains regulated records or information you are not authorized to process through an extension, disable Excitation for that page or browser session.

Questions can be sent to [email protected].

Children

Excitation is not made for people under 18.

Updates to This Notice

We may update this notice from time to time. If you continue using Excitation after an update takes effect, that continued use means you accept the updated notice.

Contact

Excitation

[email protected]